Guy Raz interviews the world’s best-known entrepreneurs to learn how they built their iconic brands. In each episode, founders reveal deep, intimate moments of doubt and failure, and share insights on their eventual success. How I Built This is a master-class on innovation, creativity, leadership and how to navigate challenges of all kinds. 
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During his first visit to Seattle in 1981 Howard Schultz walked into a little coffee bean shop called Starbucks and fell in love with it. A few years later he bought the six-store chain for almost 4 million dollars and began to transform it into a ubiquitous landmark a 'third place' between home and work. Today Starbucks is the third largest restaurant chain in the world serving about 100 million people a week. Recorded live in Seattle. See Privacy Policy at https://art19.com/privacy and Ca

Live Episode! Starbucks: Howard Schultz

How I built this