Guy Raz interviews the world’s best-known entrepreneurs to learn how they built their iconic brands. In each episode, founders reveal deep, intimate moments of doubt and failure, and share insights on their eventual success. How I Built This is a master-class on innovation, creativity, leadership and how to navigate challenges of all kinds. 
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When Carley Roney and David Liu got married they had a seat-of-the-pants celebration on a sweltering Washington rooftop. They never planned to go into the wedding business but soon saw an opportunity in the market for a fresh approach to wedding planning. In 1996 they founded The Knot a website with an irreverent attitude about 'the big day.' The Knot weathered the dot.com bust a stock market meltdown and eventually grew into the lifestyle brand XO Group valued at $500 million. PLUS for o

The Knot: Carley Roney & David Liu

How I built this